NEW Professional Pro Dry+™ Tourmaline Ionic/Ceramic Hair Dryer
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Contact:

Ross Boettcher rboettcher@evokebrands.com 608-556-6999

Bruce Bock bbock@andisco.com 262-884-2600

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Andis Introduces Professional Pro Dry+™ Tourmaline Ionic/Ceramic Hair Dryer


Sturtevant, WI (January 2015) –The Pro Dry+™ Tourmaline Ionic/Ceramic Hair Dryer from Andis packs 1875 watts of drying power in a sophisticated black chrome finish that mimics liquid metal. Crushed tourmaline gemstones emit negative ions to break down water molecules faster and seal the hair cuticles, locking out frizz and locking in essential moisture, shine and silkiness. Ceramic technology delivers far-infrared heat to gently penetrate hair from the inside out to create long lasting style without dehydrating hair strands.

“Powered by a long-lasting AC motor for all styling and drying needs, this dryer is perfect for the professional hairdresser to the DIY hair diva,” says Karen Formico, vice president of marketing for Andis. “The twist and lock diffuser ensures secure usage while encouraging texture with the gentle, moist heat.”

The efficient Pro Dry+™ Tourmaline Ionic/Ceramic Hair Dryer’s professional features include: two speeds, four heat settings, a cool shot button to set style and a removable filter for easy cleaning. A complete set of attachments – concentrator nozzle, pick attachment and twist-and-lock diffuser – provide drying and styling versatility. A convenient hanging loop makes for easy storage. The dryer comes with a one-year warranty.

SRP: $50.00




About Andis Company


Andis Company, a family held business founded in 1922, is a leading manufacturer of handheld tools to trim, cut, curl, straighten and dry hair. The company's products are purchased in more than 90 countries by barbers and salon professionals, consumers, hotels, motels, resorts, small animal groomers and large animal groomers and shearers. To find a local distributor, call 800-558-9441 or visit www.andis.com.